Google -
G Suite Launch

Brand Anthem + Social Spots
2016

Welcome to G Suite, where this is how it can be. We worked with Anomaly NY to bring their poetic anthem to life, backed by the smooth vocal tones of Gwendoline Christie (um, Brienne of Tarth)! 

We also animated a pile of lovely illustrations commissioned from illustrators around the world.

 
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So many social spots

Along side our anthem spot, we were commissioned to bring a series of brand illustrations to life from outside artists—each in the same signature line art style with pops of brand colour.

Here are a few of our faves from artists Josh Cochran, Matt Blease, Jan Buchczik, Jean Julien, Chris Deloranzo, and Andrew Rae.

Visual Development -

 
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Credits -

Client: Google
Agency: Anomaly NY
Directed by Giant Ant

ANTHEM SPOT
Creative Direction:
 Jay Grandin
Producer: Liam Hogan, Teresa Toews
Art Direction & Illustration: Rafael Mayani
Additional Illustration: Eric Pautz
Character Animation Lead: Henrique Barone
Character Animation: Conor Whelan, Henrique Barone, Sitji Chou, Thierno Bah, Faouzi Hammadi, Junyi Xiao, Ane-Lou Erambert
2D Animation & Compositing: Jay Grandin, Conor Whelan, Nicholas Ferreira
3D Animation & Illustration Reference: Nicholas Ferreira, Jay Grandin
Endtag Animation: Provided by Google
Music: Spirit In The Sky by Norman Greenbaum
Voice Over: Gwendoline Christie

SOCIAL SPOTS
Producer: Liam Hogan, Teresa Toews
Illustration: Josh Cochran, Matt Blease, Jan Buchczik, Jean Julien, Chris Deloranzo, Andrew Rae
Animation: Henrique Barone, Conor Whelan, Faouzi Hammadi, Junyi Xiao, Anne-lou Erambert, Thierno Bah, Matt James, Jay Grandin
Endtag Animation: Provided by Google