Gusto -
Brand Campaign

Commercials
2022

A couple spots for our pals at Gusto. The brief was to show how teams of all sizes use Gusto’s support as they do incredible things. We designed a magical little world inside the Gusto ‘O’, with buttery whizzes and whooshes from one scene to the next.

The 2D doodles behind the 3D noodles…

… of which there were oodles.

Executive Producer: Teresa Toews
Executive Creative Director: Jay Grandin
Producer: Kaely Blanche
Creative Direction: Jay Grandin, Eric Pautz
Art Direction: Eric Pautz
Animation Direction: Matthew James

Storyboard & Concept Development: Jay Grandin, Eric Pautz, Rafael Mayani
Design: Eric Pautz, Jay Grandin
Character Design: Lou Papa, Rafael Mayani
3D Artists: Eric Pautz, Matthew James, Duncan Patterson, Shawn Hight, Will Brown, Eduardo Araujo, Thiago de Sul, Steve Savalle, Fabricio Campos
Character modelling: Leo Rezende, Michael DuPree, Bruno Cornelsen, Eric Pautz, Eduardo Araujo
2D Animation: Sitji Chou
Rigging & Animation: Twisted Mountain Animation

Music & Sound Design: Playdate
VO Artist: Matt Ellis